How To Use Local Events To Promote Your Business Online

If your local area is famous for hosting events that bring in the masses, did you know you can use this to your advantage in order to promote your business...

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4 Tips for Content Marketing from William Shakespeare

Today marks the birthday and, unfortunately, the death day of William Shakespeare. And here at Vibe, we wanted to honour the famous Bard by turning to him for tips in...

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What is Search Engine Optimisation (SEO)?

With the ever-changing industry of online marketing, it can be difficult to keep up with everything. So for a moment, we’re taking you back to the basics.

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Beware The Pigeon!

We’ve had Panda. We’ve had Penguin. So it was only a matter of time before Google threw another animal at us.

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Mobile Usability, SEO & the Importance of Responsive Web Design

Going into 2015, it’s becoming clear that designing websites with mobile usability in mind is of great importance.

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Can Meta Descriptions Actually Help to Improve your SEO?

Back in 2007, the world of online marketing was told the following by Google:

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5 Reasons Why SEO is Expensive, But Worth it in the End

You’re right; SEO is not cheap. Well, I’ll rephrase that – quality SEO is not cheap.

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Steering Clear of Scary SEO

With Halloween just around the corner, we thought we’d explore the scarier side of SEO. Unfortunately, as with any industry, there are bad SEO companies out there giving good SEO...

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Google+ and the Death of Google Authorship

Google+ (aka, Google Plus). You may have heard of it, but may not be 100% sure of what it actually is. And truth be told, you’re not the only one.

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Google Now Places Ranking Preference on Websites with HTTPS

A couple of weeks ago, Google released a blog post informing webmasters that they are now placing a certain amount of ranking preference towards secure websites that include the HTTPS...

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